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Fairness goes outdoor

Industry: NRO

 
Brief
also in German

Visual of slogan with subline for an international project

Aim:
Project Fairness goes outdoor focuses on working and living conditions in outdoor clothing companies and their supply chains in developing countries. The goal is for outdoor companies to commit to improved implementation of CSR policies and international labour standards.
One of the ways to achieve this goal is to engage and mobilise public, in our case young people, who are interested in outdoor sports (see target group). ...

Continue to brief
Project No. 860 from:

INKOTA Germany

Category
Other
Duration
Completed31.03.10, 18:25
Prize
150 € Not guaranteed!
Completed, no winner chosen
Completed, no winner chosen
45 designs from 11 designers
 
 

Project will have no winner

Client INKOTA: “I won't buy any design, because...”

Dear creatives, the client responsible for the project was very satisfied with your engagement. Unfortunately, the interested group of companies had difficulties in choosing one proposal, to finally decide for a solution made by another agency. Thank you and congratulations to you all! =)

Discussion

Only display the clients comments
Please some feedback or vote.
05.04.10, 17:14
That´s what I thought. Thanks
12.03.10, 13:51
Avatar Image INKOTA Client
Hey Taller, thank's for the quick outline. May be it wasn't clear enough, sorry. We wanna use:
Slogan and subline for Austria and Germany:
Discover Fairness! Aktiv für Menschenrechte.

Slogan and subline for the Czech republic:
Discover Fairness! Kde začíná vaše dobrodružství?
12.03.10, 12:56
Excuseme, but there is something that I don´t understand. For Germany and Austria, the Slogan and subline, is "Discover Fairness! Aktiv für Menschenrechte." or is only "Aktiv für Menschenrechte" The same question is for Czech republic.
Thank you very much
11.03.10, 18:21